Every team has a wishlist of AI projects. Most of those wishlists die because they're not ranked. This matrix forces every candidate into one of four quadrants so the funding decision becomes obvious.

What's inside

Two-axis visual framework (Impact × Effort) plus space to plot up to 12 opportunities. Quick-Wins, Big Bets, Time-Permits, and Don't-Bothers — explicit categories instead of fuzzy debate.

How to use it

  1. Fill every cell. Empty cells are usually where the actual decision is hiding.
  2. Cross-check by reading the rows and columns. Patterns in one dimension often surface insights the other missed.
  3. Date and version it. Matrices age fast — last quarter's matrix is rarely this quarter's reality.